OUR BRAND
We have recently revealed our new brand identity. The new brand accentuates our focus on exceptional customer care and offering new complementary services in response to our customers’ evolving needs. OLA Energy will continue to deliver on its reputation as a dynamic pan-African retailer with an unrivaled portfolio of products and services in its operating markets.
The orange–blue color scheme reflects both the energy and vitality of our business, as well as the high-quality standards of our brand. It promises a multitude of refreshing, customer-oriented products and services offered at our stations. The new brand is also symbolic of OLA Energy’s expanding market offering as a modern pan-African energy retailer that seeks to cater to the rapidly changing demands.
Above all, OLA Energy encapsulates the spirit of what is a truly African business delivering the highest international quality standards; a brand created and driven by Africans, for Africans.